Professional Certificate in Digital Marketing
Award yourself with 7 Google, 3 Hubspot and Specialised Digital Marketing Certificates
A digital marketing training that's unlike any other
Date : 15 Jan 2019
Mode : Classroom Training
Time : Weekend & Evening
Duration : 150 Hours
A 3-month 360-degree course offered with Google certification in live project-mode incorporating marketing strategy planning based on Social Media Marketing (SMM) tools.
For freshers or professional students looking to create their knowledge base in the digital platform for effective digital marketing strategies and brand visibility know-how for organizations in the modern digital era, this course acts as a perfect one-stop solution. The 3-month intensive digital marketing orientation course in interactive technology with the focus on search engine marketing (SEM), mobile app marketing, e-commerce marketing, email marketing as well as google analytics gives marketing aspirants the much-needed competitive edge before jumping on the corporate bandwagon.
MODULE 1: Digital Marketing Orientation
MODULE 2: Website Creation
MODULE 3: Search Engine Optimisation(SEO)
MODULE 4: Search Engine Marketing(SEM/Google Ads)
MODULE 5: Social Media Marketing(SMM)
MODULE 6: Email Marketing
MODULE 7: Inbound Marketing
MODULE 8: Google Analytics
MODULE 9: Content Marketing
MODULE 10: Mobile App Marketing
MODULE 11: Online Reputation Management
MODULE 12: Affiliate Marketing
MODULE 13: E-commerce Marketing
MODULE 14: How to Grow Digital Marketing Services
MODULE 15: Digital Marketing Strategy Planning
Students who complete our certificate program typically find jobs in various marketing positions in the corporate sector. You can aim to be a digital marketing expert, marketing/sales executive, marketing/sales manager, corporate relationship executive/manager, business relationship manager and so on. Career options in digital marketing are not limited to traditional businesses. Such candidates are highly sought after in service sectors such as BFSI, finance, retail, healthcare, tourism, educational institutions as well as ITeS sector where customers and employers need to connect constantly via digital platforms such as social media.
Income mostly depends upon the candidate’s qualifications, skills and experience. Digital marketing professionals can typically earn between Rs 10,000 - Rs 25,000 per month. Though sky is the limit as Digital marketing professionals are in high demand in the industry.
The course offers internship opportunity along with live project training to enable the practical implementation approach simultaneously with classroom discussions. The interactive sessions by industry leaders provide the much needed added boost to freshers looking forward to making a mark in the digital marketing platform. Such industry sessions may also provide probable opportunities for placement assistance post course completion.
Students get the competitive advantage to intern or be placed full-time with corporates and institutions looking for DIGITAL MARKETING SPECIALISTS.
Note - For Students, you can visit http://iiasprofessionalacademy.com/ get more details.
A rigorous 3-month certificate course which offers an in-depth study in Digital Marketing orientation, strategy planning and services including effective utilization of Social Media Marketing (SMM) tools.
A one-of-its-kind 360-degree digital marketing training programme which comes with 6 Google certifications.
Get internship opportunity along with live project training to enable the practical implementation approach simultaneously with classroom discussions.
The interactive sessions by industry leaders provide the much needed added boost to freshers looking forward to making a mark in the digital marketing platform.
Faculty for Program
An XLRI Certified Digital Marketing Professional with 8 years’ experience. His core competencies are SEO, Google Adwords & Analytics, Social Media Marketing, Mobile Marketing, email marketing and all other digital marketing channels. He's involved in executing Digital Marketing Channels in the aspects of Brand Building, Strategic Media Planning, Campaign Management, Lead Generation, Fan/Follower Acquisition, Advertising, ORM, DM Metrics, and ROI.
He has worked closely with 75+ companies, including both Corporates and start-ups and helped them leveraging digital marketing through various campaigns and consulting. He got distinct understanding and expertise in the area of online marketing and branding.
He loves to ideate and contribute towards the development of digital marketing and his expertise lies primarily in Search Engine Optimisation (SEO) Search Engine Marketing (SEM) and Social Media Marketing (SMM) and his deep understanding of online user behaviour helps him multiply Digital Marketing ROI for his clients. He loves meeting new people and exchanging knowledge, experience, and ideas about a wide variety of Digital Marketing topics.
Who Should Attend
Class 10 + 2 Pass with basic computer acumen