Two-Day Workshop on FMCG Sales and Marketing
17 Aug, 2018
Two-day workshop on FMCG Sales and Marketing was conducted by Mr. Gautam Gupta, Sales Mentor with 30+ years of experience in FMCG Sales and an International award-winning sale professional. Executives, students and faculty members have participated in the program.
The workshop commenced on a warm note with the introduction of the trainers to the participants. A brief ceremony to mark the commencement of the event was held wherein the Chairman spoke on the importance of such workshops and how it was important for students to grasp every bit of what was imparted.
Apart from the introduction of the sales and marketing concepts, a lot of emphasis was laid on reinforcement through management games, extempore speeches, problem solving and host of other activities, leaving the students immensely enriched. The workshop ended with an evaluation of the students’ performance.